EA Sports Walks Away From Developing College Basketball

EA Sports has walked away from developing its own College Basketball video game.

First reported by Matt Brown of Extra Points, EA’s decision to no longer move forward with a college basketball game comes from schools deciding to move forward with 2K’s competing proposal.

Brown obtained a memo from EA Sports Vice President of Commercial Partnerships and Licensing Sean O’Brien that went out to licensing directors at schools and conferences. In the memo, O’Brien made the announcement that EA will be rescinding its original proposal.

“Given there are some schools choosing to accept the 2K Sports proposal for inclusion in NBA 2K, the offer to be included in a college basketball video game will unfortunately have to be rescinded,” O’Brien said. “Everyone at EA SPORTS is disappointed that we all couldn’t find an acceptable path forward, but we appreciate your support in trying to bring a stand-alone college basketball game with all men’s and women’s Division 1 institutions and student athletes, conferences, as well as the NCAA, in a way that fans have told us they want. We really appreciate your support.”

As of publishing, EA has yet to make a public statement on the decision. Should that come, it will be added to this story.