Logan Paul sells record-breaking Pokémon card after $5.3M purchase

Logan Paul has agreed to sell the world’s most expensive Pokémon card—a PSA Grade 10 Pikachu Illustrator he purchased for $5.275 million in July 2021—through Goldin Auctions. The auction, set for Jan. 12, 2026, is expected to fetch between $7 million and $12 million.

The transaction was negotiated as part of Netflix’s King of Collectibles: The Goldin Touch, which premiered on Dec. 23, 2025. Paul accepted a $2.5 million advance from Ken Goldin, founder and CEO of Goldin Auctions, plus a percentage of the entire auction’s proceeds.